Cookie Policy

Effective Date: October 22, 2026

Our website uses cookies and similar technologies to help ensure that our website functions properly, provide a better user experience, understand how visitors use our website, and support marketing activities.

This Cookie Policy explains what cookies are, how we use them, and how you can manage your cookie preferences.

1. What Are Cookies?

Cookies are small text files that are placed on your computer, tablet, smartphone, or other device when you visit a website.

Cookies allow a website to recognize your device and remember certain information about your visit. They can be used to make websites function properly, improve usability, analyze website traffic, and support advertising and marketing activities.

We may also use similar technologies, such as pixels, tags, and web beacons, for purposes similar to cookies.

2. Which Cookies Do We Use?

Depending on how you use our website, we may use the following categories of cookies.

Functional Cookies

Functional cookies are necessary for certain features of our website to operate properly.

These cookies may be used to:

• Remember items in your shopping cart
• Maintain your shopping session
• Remember certain preferences
• Support checkout functionality
• Provide essential website features
• Help maintain website security

These cookies are generally necessary for the operation of our online store.

Analytical Cookies

Analytical cookies help us understand how visitors interact with our website.

They may collect information such as:

• Pages visited
• Time spent on the website
• How visitors navigate through the website
• Device and browser information
• General website traffic information

We use this information to understand website performance and improve our products, services, and customer experience.

Where required by applicable law, analytical cookies will only be activated after you have provided the necessary consent.

Marketing Cookies

Marketing cookies may be used to understand browsing activity and measure the effectiveness of advertising campaigns.

These cookies may allow us and our advertising partners to:

• Measure advertising performance
• Understand interactions with advertisements
• Show more relevant advertisements
• Build or infer advertising audiences
• Measure conversions and marketing activity

Marketing cookies may be placed by third-party advertising or marketing service providers.

Where required by applicable law, we will obtain your consent before using marketing cookies or other non-essential tracking technologies.

3. Third-Party Cookies

Some cookies used on our website may be provided by third parties.

These third parties may include payment providers, analytics providers, advertising platforms, social media services, and other technology providers that help us operate and improve our website.

Third-party providers may use cookies and similar technologies in accordance with their own privacy policies.

We do not authorise the use of non-essential cookies on your device where prior consent is required and has not been provided.

4. Cookie Consent and Preferences

Where required by applicable law, we will ask for your consent before placing or using certain non-essential cookies on your device.

When you first visit our website, you may be presented with a cookie banner or consent tool that allows you to accept or reject certain categories of cookies.

Where a cookie preference management tool is available on our website, you may change or withdraw your cookie consent at any time.

Withdrawing consent will not affect the lawfulness of processing carried out before consent was withdrawn.

Please note that disabling certain cookies may affect the functionality or performance of parts of our website.

5. Managing Cookies Through Your Browser

You can also control or delete cookies through your internet browser settings.

Most browsers allow you to:

• View stored cookies
• Delete existing cookies
• Block cookies
• Allow cookies only from certain websites
• Receive notifications before cookies are stored

The process for managing cookies varies depending on the browser and device you use.

If you disable all cookies, some features of our website, including shopping cart or checkout functionality, may not work properly.

Please note that browser settings may not replace the need to manage consent through our website's cookie preference tool where applicable.

6. Cookies and Personal Information

Some cookies and similar technologies may collect information that can be associated with an individual or device.

Our collection and use of information obtained through cookies is subject to our Privacy Policy.

We take reasonable steps to protect personal information collected through our website and use such information only for legitimate business purposes and as permitted by applicable law.

Where required by applicable data protection and privacy laws, we will provide appropriate information about our use of cookies and obtain consent before processing personal information through non-essential cookies or similar technologies.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes to our website, technology, cookies, third-party services, or applicable legal requirements.

Any updates will be posted on this page, and the Effective Date at the top of the policy will be updated accordingly.

We encourage you to review this Cookie Policy periodically.

8. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Poppy & Sofia London

Customer Support Email: support@poppysofialondon.com

Company Information

Company name: ALVAREX LTD trading as Poppy & Sofia London

Company Number: 17501912

Company Email address: cyronex45411@outlok.com

Registered address:

5 Brayford Square, Suite 11276
E1 0SG, London
United Kingdom